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CCommunity.com has successfully designed, implemented and manage the websites shown on the left. Please click on any of the images on the left or the list below to visit the site.
New Leaf Ventures - South Florida Landscape Design
Better Care Services residential and commercial pest and lawn control
Q. Why does CCommunity offer this service?
A. CCommunity.com has also managed their own site in-house and has developed an expertise in the site design, content presentation, and search engine optimization. Click here to see some web site statistics for the CCommunity.com site.
One of the principles in the search engine world is relative link poplularity. The more goods with good search engine rankings that link to your site, and vica verso, the higher your rating will be on seach engines (such as Google and Yahoo). Sites have ratings within search engines. Linking to sites with higher ratings will improve visits to your site.
We have determined that it is benefical for service related businesses in the same geographical area as CCommunity can greatly benefit from a close relationship with the CCommunity.com site. This is the reason we offer this service only to vendors that meet this criteria.
Q. What is our philosphy on site desgin?
A. Many view a website as a necessary requirement to be in business and take a ‘set it and forget it’ approach. Websites that are not dynamic, changing at least something each 30-90 days, become stagnent to the search engines. They will keep lowering your rating and eventually stop sending people to your site.
They have no real expectations of the website and the results are usually consistent.
Studies show that consumers are using the Internet more and more each day in making purchasing decisions.
Design - Our philosophy is that a website can be a powerful marketing asset of the company. The design should cover each major theme of the company and search engine marketing should assure that the theme’s are presented in terms and words that are consistent with the average Internet consumer.
There should be targets and objectives for each theme and the website in total. For example, a target could be 100 visitors results in 10 emails, 10 emails result in 1 new customer. We work with you on definng the objectives and then measure the activity each month on the site.
Q. What is important in a website design and maintenance to maintain high ratings with search engines?
A. We beleive there are a few principles that are important to consider when building and maintaining a site:
- Proper website site design around major themes. Each page should have one theme or topic and one only.
- Proper webpage design. There are some behind the scene programming of web pages that visitors do not see but search engines do. If the page is not set up properly, all your hard work may be in vain.
- Sufficient text on the page that relates to the theme of the page. It is important to use the right 'key words' with the right frequency.
- Site is in good shape. Some sites look great to the user but it is riddled with broken links, broken anchors, redirections, etc. The search engines track this and any of these items can result in a reduced rating. Most people are not aware of this and the impact can be very damaging.
- Link popularity - there more sites that refer to your site the better. The quality of the site (raing) referring to your site is very important.
Q. What happens once the site is built and is up and running?
A. The work does not stop there. Once again, our philosophy is that your site should be used as a viable business asset and we have defined specific objectives for the site. Our activties on a monthly basis revolve around driving to our objective. These activities include:
- Keyword Analysis - in the initial design we developed themes and within the themes we identified key words. Keywords that people use on the internet change. We constantly review the changes and update the site to keep in step. This also appears to search engines as changes to the webpage and helps the rating.
- Links - we are constantly looking for qualified sites to link to and from that would benefit your site.. The intent is to drive link popularity. We also monitor sites that are currently lilnked to to make sure the quality of the site is consistent.
- Website content - the addition, change, or deletion of content is important to keep the site dynamic to the visitors and search engines. We work with each business to identify sources of content to be used on the site.
The topic of seach engine marketing is vast and constantly changing. Comments made on this page is the understanding and beleifs that we have at this time regarding the subject. We would encourage you to do your own research on the subject.
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